Media Content Production on Multiple Platforms

By Krishna Sankar Kusuma | Jamia Millia Islamia

Learners enrolled: 438

Name of the Course:- Media Content Production on Multiple Platforms
Number of Credit :- 4

The course is an introduction to the new media production techniques and storytelling. The Media content today has undergone a revolutionary change in terms of its production for multiple media platforms like cinema, television, mobile, wearable media, virtual reality and augmented reality etc.

With the advent of convergence of technologies and internet penetration made possible for the audience to access media content as per their preferences. This gave great opportunities for individuals, film makers; television and digital media companies to produce media content to suite the multiple media platforms.

In a nutshell the rise of digital media platforms set a demand for new aesthetics, newer production techniques, packaging, circulation, distribution and sharing of the media content.

The MOOC on ‘Media Content Production on Multiple Platforms’ enables the learners to:

 Introduce the learners to the nuances of the changing media scenario in terms of production of media content

 To enable the students to understand the ecosystem of digital media platforms along with the existing television and cinema

 To engage the learners in examining the differences and uniqueness between various media platforms and their content requirements

 To introduce the learners to various stages of video programme production for digital media platforms

 To make learners involve in production of short video content for various media platforms

The course will immensely helpful for the students of Mass Communication and Journalism. The other relevant disciplines where media studies is part of learning can also benefit. Apart from the students who have enrolled to get credits but also the enthusiasts who wanted to learn and enhance their knowledge can enroll for this course.

Summary

Course Status :	Completed
Course Type :	Elective
Language for course content :	English
Duration :	15 weeks
Category :	Multidisciplinary
Credit Points :	4
Level :	Postgraduate
Start Date :	15 Jan 2024
End Date :	06 May 2024
Enrollment Ends :	29 Feb 2024
Exam Date :	25 May 2024 IST
Exam Shift: :	Shift- II

Note: This exam date is subject to change based on seat availability. You can check final exam date on your hall ticket.

Page Visits

Course layout

Week-1

1.Introduction to multiple media platforms

2.Convergent media: Emerging trends

Week-2

3.Still images in Digital Era-Production & Distribution across different media platforms

4.Photography in the Age of Internet and Videos

Week-3

5.Cinema in the age of digital media

6.Television in the technological shift

7.Social media: a game changer

Week-4

8.Privacy: Issues and concerns on multiple Media platforms

9.Ethics of digital media: Plagiarism, copyrights, attribution

Week-5

10.Cross media/Transmedia storytelling

11.Planning of a media production

Week-6

12.Script writing basics

13.Scriptwriting for New Media Storytelling

14. Lighting for Story telling

Week-7

15.Lenses

16.Video Camera types and formats

17.Video production with digital still cameras

Week-8

18.Sound design

19.Radio programme Production

20.Community Radio programme production

Week-9

21.Interactive documentary

22.Integrated Newsroom production
23.Role of animation and graphics in the digital media productions

Week-10

24.Introduction to Editing for Multimedia

25.Editing for Multiple Screens
26.Editing and Export Format

Week-11

27.Subtitling and Dubbing for multi-lingual audience

28.Storytelling and the Audience in the Digital Age

29. Mobile Media and Understanding the Audience

Week-12

30.Emerging Broadcasting Trends

31.Digital Media Content Distribution Strategies

Week-13

32.User generated media content

33.Web series

34.Data Journalism

Week-14

35.Mobile Journalism

36.360-degree videos and their format and use

37.Virtual Reality and new formats of framing

Week-15

38.Augmented Reality and experiential media

39.Mixed media & XR

40.Artificial Intelligence and media

Books and references

References and web links will be provided module/lecture wise as per the schedule. Additional Open Education Resources Material also provided with the lectures.

Instructor bio

Dr. Krishna Sankar Kusuma

Professor at AJKMCRC

Jamia Millia Islamia (Central University)

Dr. Krishna Sankar Kusuma is currently working as a Professor at AJKMCRC, Jamia Millia Islamia. He teaches Mobile Storytelling, South Indian Cinema, New Media Storytelling, Science Documentary,Communication Research,Theory, Street theater, puppetry, Advertising and Public Relations, Performance media and at AJK MCRC. He has 18 years of teaching experience in the field of Mass communication and Journalism. He was also in charge of the CEC-UGC Educational programme production, MOOC’s and ePathshala, Swayam Prabha (Channel-5) . He completed his Masters from Hyderabad Central University and earned his Doctorate degree from Jamia Millia Islamia. Before joining AJKMCRC he worked with CEDEC-NISWASS in Bhubaneswar, Orissa, Tezpur central university. He has also taught at College of Applied Sciences, Ministry of Higher Education, Oman, Distinguished Fellow to research on Mobile Studies at Nottingham University.