This course discusses Digital Transformation, and how
students, managers, and executives may plan, lead and benefit from the
assimilation of digital technologies. This course serves as an advanced
introduction to digital transformation, unraveling how emerging technological
trends are reshaping organisations and entire sectors of the economy.
The objective is to understand how technology can be
leveraged as a competitive advantage in today's corporate environment and how recent
advancements in computing, visual, connectivity, and artificial intelligence
are enabling tasks that were previously unimaginable for people to complete.
Practical examples and case studies are also discussed related to product
design, production, marketing, strategy and its use across different
industries.
The course aims to answer questions related to
organisational purpose and how is it becoming increasingly relevant in today’s
world to adopt this view. The course will also tap into aspects such as what,
why and how to enact digital transformation and will give a detailed analysis
of the same.
Course Medium: English & Hindi
| Course Status : | Upcoming |
| Course Type : | Core |
| Language for course content : | Hindi |
| Duration : | 6 weeks |
| Category : |
|
| Credit Points : | 3 |
| Level : | Postgraduate |
| Start Date : | 15 Jul 2025 |
| End Date : | 31 Oct 2025 |
| Enrollment Ends : | 31 Aug 2025 |
| Exam Date : | |
| Translation Languages : | English |
| NCrF Level : | 6.5 |
| Industry Details : | Technology (High-tech) |
1. Book: Purpose: Digital Transformation of Individuals, Organizations and Societies by Prof. Pankaj Setia
2. Setia, P., Venkatesh, V., & Joglekar, S. (2013). Leveraging digital technologies: How information quality leads to localized capabilities and customer service performance. MIS quarterly, 565-590.
3. Setia, P., & Patel, P. C. (2013). How information systems help create OM capabilities: Consequents and antecedents of operational absorptive capacity. Journal of Operations Management, 31(6), 409-431
4. Opinion Editorial, India needs to find its digital dharma, Nov 1, 2021, Forbes, India
5. Opinion Editorial, How to Digitize India? June 15, 2021, Outlook India
6. Article: Dr. Pankaj Setia on the Challenges that will Redefine CIOs Careers, July 26, 2023, CIO
Pankaj
Setia (Ph.D. Michigan State University, 2008) is the IIMA Chair Professor,
Professor of Information Systems, and Founding Chair of the Center for Digital
Transformation at the Indian Institute of Management (IIM) Ahmedabad, India. He
studies how organizations leverage IT applications and digital capabilities for
superior organizational performance. Open-source development and diffusion is
another area of interest. He is also studying the neuroscientific basis for how
technology influences human choices. He teaches graduate-level courses on
organizing in the digital age.
Enrolling and learning from the course is free. However, if you wish to obtain a certificate, you must register and take the proctored exam in person at one of the designated exam centre’s. The registration URL will be announced when the registration form is open. To obtain the certification, you need to fill out the online registration form and pay the exam fee. More details will be provided when the exam registration form is published, including any potential changes. For further information on the exam locations and the conditions associated with filling out the form, please refer to the form.
Grading Policy:
Assessment Type | Weightage |
Weekend Assessment | 25% |
Final Exam | 75% |
Certificate Eligibility:
Score | Type of Certificate |
>=90 | Gold |
76 - 89 | Silver |
61 - 75 | Bronze |
40 - 60 | Successfully Completed |
<39 | No Certificate |
Sample Certificate:
Disclaimer: In order to be eligible for the certificate, you must register for enrolment and exams using the same email ID. If different email IDs are used, you will not be considered eligible for the certificate.
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